HERMÈS
HERMÈSTATIQUE LAUNDERETTE
THE MOMENT
Hermès challenged us to create an engaging, iconic experience that would resonate with their esteemed clientele. The goal was to breathe new life into their classic scarves in a way that was both innovative and reflective of their luxurious brand.
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THE APPROACH
With a flair for the extraordinary, we transformed an everyday laundromat into a captivating Hermès haven. The space was redesigned to reflect Hermès’ elegance, turning scarf cleaning into a festive affair with interactive displays and sophisticated decor.
MAKING IT MATTER
The Hermès Laundromat became more than just a pop-up; it was a destination. Customers came with their scarves and left with stories, enchanted by the orange glow and the luxury that turned a simple errand into a memorable journey through Hermès' world of elegance.
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